Award Medals
A performance‑led paid media strategy focused on rebuilding momentum and driving profitable growth.
Website
Company Overview
Award Medals is one of the UK’s longest‑established commemorative medal and gifts suppliers, with over 39 years of experience serving national services, veterans and the wider public. Alongside supplying official medals, they provide specialist services including engraving, mounting and framing, making them a trusted authority in their field. Following a period of financial difficulty and a change in ownership, the business needed to re‑establish itself in the market and rebuild both revenue and brand presence.
How do we work together?
Award Medals joined us with a clear challenge: restart growth while regaining lost market share. Our focus was on delivering revenue quickly, without sacrificing long‑term sustainability. We developed and managed a performance‑driven Google Ads strategy that balanced profitability with broader brand visibility. Campaigns were structured to capture high‑intent demand efficiently, while also rebuilding audience foundations essential for long‑term growth. The result has been strong early traction, with improving efficiency, growing momentum and a solid platform for continued recovery and scale into 2026 and beyond.
- Production, Staging & Local Development Environments
- Peer to peer code reviews
- Automated testing
- Website Heartbeat
- Platform updates
- Page content updates
- E-commmerce product updates
- Security and updates management
- Functionality testing
- Keyword analysis & tracking
- Organic strategy + Content creation
- Verve™ foundational standards
- On page technical markup
- Detailed monthly reporting
- Google Ads
- Bing Ads
- Amazon Ads
- Linkedin Ads
- Meta Ads