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Verve worked with The Style Coaching Institute on their digital transformation to help support and grow the already glowing success of the business. The Institute provides a diploma course which is available worldwide and currently has students in 82 countries.
The company wanted to rework the website to the highest standard possible to fit in with their sleek and professional image and made the choice to appoint Verve to achieve this.
“Working with Verve has been an overwhelmingly positive experience. We did a lot of research before choosing them, as it was a big decision for us and represented a significant change in our whole business model.”Kate Redmond - Style Coaching Institute®
Verve established a visual identity and brand throughout the website, providing a positive user experience and being SEO friendly with a manageable CMS system. The website needed to streamline the process of enrolling and managing the students with smart backend integration using moodle.
The website needed to be fully responsive on all devices, have great social media integration, ability to incorporate video, a blog section and finally be adept at taking payments and have the facility for individual membership functionality. Trustpilot was used to collect and manage user reviews which in turn created a positive reputation for the website.
“It was so helpful to see our online business with their fresh eyes – when you’re so busy working on the day-to-day running of your business it can be hard to see what your customers see, and you can't improve what you're not aware of.”Kate Redmond - Style Coaching Institute®
Verve also created the sister site for the business, The International Association of Style Coaches. It was a site designed so that members of the IASC can log in and create a profile and then update information about themselves which is then accessible to people searching for a Style Coach.
“I am delighted to say that Verve delivered on everything they promised and there were no nasty surprises along the way. I found the whole team very honest, transparent and hard-working.”Kate Redmond - Style Coaching Institute®
Following the launch of the site Verve has continued to work with Style Coaching Institute on their Digital Marketing, continuously improving their on page and off page SEO and fully optimising their Google Ads campaigns to ensure they are maximising on their investment and pushing their brand forward through all organic and paid for channels.
“I would recommend them in a heartbeat to any business owner looking to take their company to the next level. I am profoundly appreciative that we chose Verve and am looking forward to a long-term collaboration with the team”Kate Redmond - Style Coaching Institute®